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Internet
Marketing Website Traffic Must-Read
Article:
Three Killer And
Profitable Traffic Sources
It seems these days
that everybody is looking for the best way to
drive traffic to their website. From paid
sources, social networks, forums, blogs and
other sites there are a myriad of ways to
accomplish this task, but what techniques really
work when it comes to making sales? In this
article I am going to look at some of the better
sources of converting traffic currently
available on the net.
Paid For Traffic And
PPC
Pay per click
advertising is by and far the most popular and
costly methods for traffic in existence. Simply
fund your account, enter in some keywords and
you can start getting massive amounts of traffic
in hours. To really achieve good results using
PPC without blowing the bank is to research
large long tail keywords lists with hundreds and
thousands of keywords. It is also a good idea to
shop around with different providers and to test
several versions of your sales offer with
cheaper traffic.
Web 2.0 And The
Social Scene
Social bookmarking and
other web 2.0 strategies can yield incredibly
amounts of short one time traffic especially for
recurring, content rich sites like blogs that
have a mass appeal. There is a problem with
social bookmarking types of traffic is that it
can be unprofitable so it is important to track
your results when using these sources of traffic
otherwise you can spend a lot of time and
resources without showing any kind of
return. Try Apsense
Turn Articles Into
Traffic
Article marketing is
a tried and true method that always results in
good traffic and most importantly good sales
conversions. This is due to the fact that
potential prospects share an interest in the
article they are reading and are then warmed up
to your offer when clicking on a link in a
by-line or about the author box. Another huge
benefit of article marketing is that it helps
build good quality one way links back to your
sites which help with search engine
rankings.
Regardless of what
traffic generations strategies employed you
should always be tracking and measuring in
profitability how well each source or method
converts into dollars. There are several tools
available to do this including my favorite
MuVar, Google Analytics or simply crunching the
numbers using your web hosting providers built
in logging capabilities.
Jim Sansi runs
The Kaizen Business blog. You can visit the blog
for more tools, tips and techniques for running
an Internet business at http://www.thekaizenbusiness.com
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