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Edition #72
Circulation:
7,550
Thursday, February 21, 2008
Good
morning Subscribers and a very warm welcome to all new
Subscribers.
If you submitted a classified ad this week, they
are all now online.
View now
Part #3 regarding
Blogs is below.
Last week I was nursing two 6 year olds back to
health. They were both hit with that viral flu that is going
around. 103.5 temperatures, tiredness, and stuffy noses. So
during very few quiet times, I was reading about private label
rights. They are perfect for someone like me who is not very good
at writing ad copy or articles. You can literally take an article
and make it your own. Today's second Marketing Article touches on
submitting articles to drive traffic and sales your way. Yes, your
own article is great, but sometimes we all could use a little
help.
As
always, thanks for reading and contact me if you have any questions or
comments.
Karen
Gates
Editor & Publisher
admin@karengates.com
Top Banner Ads and Solo Ads now available. See
Advertising section below. Don't miss
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_________________
Marketing
Articles
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Article
#1 - Part 3 - History on Blogging
Blogs are an important part of Internet culture – nearly everyone either has a blog
of their own or reads one regularly – but what is the
history on blogging and how did this phenomenon get
started?
History on Blogging
The history on blogging starts with the blog, which
was originally called the “weblog”. This term is first found to be used
in a research paper published by college lecturers from Australia in
1995. The term was used once, and then seemingly, it was forgotten. In
1997, weblog became a more commonly used term, as one of the first
blogs, Robot Wisdom, and its owner Jorn Barger, used the term to
describe its site. After this time, the word became commonplace among
the users of the World Wide Web.
In the year 1999, the common term “blog” was coined
by a different individual, Peter Merholz, who decided the word “weblog”
was pronounced “wee-blog”. He shortened the term to blog, and blogging –
the act of writing and maintaining a blog – was born. This is not to say
that blogs didn't exist before the naming of them did. Dating back the
earliest beginnings of the World Wide Web and the Internet as we know it
today, people have had personal websites that were updated with news and
events.
The difference between blogging and maintaining a
personal website, however, is twofold. The format of the site itself is
different – a blog is usually a simple site with styles for links and
entries. Little else is needed to maintain a blog besides software that
allows archiving of posts and easy updating. Whether or not a personal
site is a blog is also judged by the way the site is updated. Entries
are usually added without removing prior content, and these entries are
displayed in reverse chronological order.
The biggest point in the history on blogging
happened in 1999, when Pyra Labs developed software that made having a
blog easy for anyone with access to the Internet. Blogger.com was
developed in order to allow bloggers to write and host their blogs for
free – using different styles of blog templates and choosing when and
how to update their blogs.
The history on blogging is not very long,
considering it (as well as the World Wide Web) is a fairly recent
phenomenon. We can be certain, however, that there are many more
developments in store for those who choose to blog.
Visit the
Achieve Online Profits Blog
///////////////////////////////////////////////////////////////
Article #2
The Perfect
Promotion Tool
by Jim
Sansi
One of the best sales and
targeted website traffic generators ever is
writing and submitting
articles. Simply put good quality articles can
be the perfect
promotion tool when placed in front of your target
audience or
market. This method has been time tested and proven to work for
site owners, product publishers and affiliate marketers as well. What
makes article marketing an awesome tool for building
links
and driving lots of traffic that converts into more
sales?
First the Internet is built
almost entirely on content and much of that content comes in the form of
written text and articles. Blogs and other informational sites are
perfect examples as they are generally almost entirely composed of
articles aimed at specific markets. People are constantly using search
engines or other sites to look for good quality content on topics they
want to read about and articles fill this need
perfectly.
When writing and submitting
articles its important to include a very compelling yet brief about the
author box that intrigues the reader enticing them to click on a link in
the bio box back to your site. Having read through the entire article
and clicked on a link these visitors have pre-qualified themselves as a
buyer and are incredibly
warmed up to your offer and ready to make
the sale. Next to pay per click advertising, article marketing can
provide some of the best free, yet great quality
visitors.
Articles also have a positive
residual effect over time as they tend to be archived on multiple sites
where they will be indexed by search engines and picked up by and
republished on even more sites again and again. Good insightful articles
on any given topic can hang around for months and even years in
cyberspace providing quality
inbound links that boost search engine
rankings all the while bringing in fresh new traffic to
your sites that will have a very high conversion
ratio.
So get out there, fire up your
favorite word processor and start cranking out good quality articles on
a topic you are passionate about or have firsthand knowledge in. You
will be much better off writing articles yourself and avoid using a
ghostwriter in the beginning. This method really works! I have
been able to achieve excellent results and sales by only writing and
submitting a handful
of
articles.
Find even more simple yet
effective ways to incorporate kaizen and
lean principles in any
business at the following URL:
http://www.thekaizenbusiness.com/
Two FRE.E Article
Resources
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Have a great week and
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Tip of the Day
Make sure your site has an e-mail capture
form.
Having an e-mail capture form on your web site gives
visitors the opportunity to stay informed about your products
and/or services through email alerts or newsletters. When visitors
enroll in these programs, your e-mails are solicited responses to
visitors' requests for information – not spam! To make the e-mails
you sent as targeted and personal and possible, capture visitors'
first and last names in separate fields. Because visitors are
skeptical about spam and are concerned for their privacy, make
your privacy policy very clear, and consider offering an
incentive, such as a discount on their first purchase, for their
providing their e-mail addresses. Finally, be sure the e-mails you
send them offer relevant, valuable content and offers to keep
these enrollees interested. Use web metrics programs to assess
whether your call to action is effective. Conduct site analysis to
see how many visitors subscribe and from where they are coming.
All of this data is integral in spending your marketing dollars
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