Posts Tagged ‘Email Marketing’

Email or Fail? The Online Marketing Tool That You Must Master

August 3rd, 2009 by Karen Gates

In today’s convoluted online mass of internet players, there are so many paths you can choose to go down to position yourself and your products online but the one constant you must not overlook is your ability stay out of your prospects deleted email file.

Pay Per Click, ezines, newsletters, webinars and the like are all great marketing tools but if you can’t master email marketing it will be tough to succeed. Why? Our entire socioeconomic lives changed in the early 1990’s when old school snail mail was replaced with lightening fast email. We live in a world now of instant gratification and speed to market and email is our catalyst to take advantage of this.

There are a few simple steps we can take in positioning ourselves with our message to market when applying a solid email platform to any product or service.

First and foremost, with our inboxes getting overloaded with junk mail, we must be able to construct a compelling headline and message to capture our audience. This is absolutely crucial or as the saying goes, it will go in file 13 faster than the click of your mouse button.

Second, using “emotional words” such as secret, collapse, meltdown, revealing, attraction and many more, this will ensure that your marketing emails do not get sent to the recycle bin forever.

Thirdly, the overall length of your email must be kept short as we already know most are working under the “don’t tell me how to build the car, just tell me how fast it goes” mentality. People want to be immediately enticed and shown some simple examples and stories as to your offerings, otherwise you will lose them.

Facts tell and stories sell could not be more effectual in this scenario. We only have a few seconds to lure our audience to read on without them scrolling down to the next 89 emails.

To the novice email marketer one might say, how can email be so effective when it is essentially free to incorporate into your marketing campaigns? There is nothing on the internet that will attract my audience for free. Wrong! In the internet game of selling and marketing there is nothing more powerful than the written word made into a compelling story. When people are typing something into Google, they are looking for answers to very specific questions. If you take the time to learn effective ad copy, are willing to test many different types of hypnotic words and be consistent in your email campaigns so that people begin to know your material and products, you may just be the one they are looking for in their next Google Search!

Karen Gates is the owner of Karen Gates’ Achieve Online Profits Ezine (http://karengates.com) specializing in free advertising, list building and opportunities to market and make money online.

Popularity: 29% [?]

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Posted in Advertising, Email Marketing, internet Marketing | No Comments »

January 2nd, 2009 by Karen Gates

The Internet Marketing Success Formula Floored Me

I have to tell you right off the bat, Soren Jordansen’s Internet
Marketing Success Formula knocked me for a loop when I got my finally
got hands on his free 41 page e-book.

It’s bursting at the seams with useful information Soren gleamed from
his own experience and, more importantly, from conducting scientific
surveys of internet marketers.

Basically, the average internet marketer is a new marketer who
desperately wants to make enough money so they can quit their day job
but has doesn’t have the foggiest idea on how to actually go about
doing so.

There is one startling finding that many seasoned marketers overlook,
or just plain don’t know, and it is from this fact that Soren lays out
detailed proven tested step by step plan

This e-book is written for the new marketer or for any other marketer
who is stuck and hasn’t yet experienced success online.

When you can get right down to it,  it’s a roll up your sleeves and
get your hands dirty how to guide on starting a internet business from
scratch.

Everything, and I mean everything, is covered from choosing a web
host, building a squeeze page, monetizing the list building process,
how to set up a profit pulling email series and what types of
affiliate programs convert the best while creating the trust and
creditability.

The traffic generation system starts with methods that generate tons
of free traffic immediately and progresses through more advanced and
time consuming tactics as well as using paid traffic to build your
business.

The only thing I wished Soren would have spent more time on was the
chapter where he shows you how to take it to the next level. However,
it’s really for internet marketers who need to get their basic hands
free affiliate system set up and running first.

Now, what make Soren’s report stand head and shoulders above every
other basic how to guide are the real life examples Soren is currently
using in own business.  He doesn’t waste your time with fictional dog
training case studies or other such nonsense.

And get this, Soren is letting people rebrand this e-book for a
ridiculously low price.

I’m not kidding when I say using the methods revealed in The Internet
Marketing Success Formula could mean the difference between you
becoming one of the scant few percent making real money online or
still spinning your wheels trying make sense of internet marketing and
going nowhere fast!

My recommendation is to get your hands on this free e-book and follow
the steps exactly as Soren says.

=> Go get it now

Popularity: 17% [?]

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Posted in Affiliate Programs, Email Marketing, internet Marketing, Network Marketing, Online Opportunities, Website Traffic | No Comments »

Create Your Product With Private Label Rights

May 10th, 2008 by Karen Gates
If you want to make money online, having your own product line can put you
way ahead of the competition.  But if you are like me, creating a complete
product line will take hours and hours of time, or thousands of dollars. That’s
where this step-by-step plan shows you how to create your own product as
quickly as possible.
Step #1: Decide on Your Topic – Chances are you already have a niche area
that you’re focusing on. If not, that’s the place to start. To do this, consider
topics that you already have some interest in. Then browse the search engines,
forums and even sites such as Clickbank and eBay to see what type of demand
there is.

Step #2: Find the Content – I’m a big believer in using Private Label Rights(PLR) 
content as much as possible. It’s an affordable way to get some really unique content
that you can use as your own. There are lots of sources of PLR so do a bit of
research to find a few that will give you a variety of information on the same topic. 

Step #3: Decide how you’ll use the content – There are many different types
of products that you can create. A good idea is to have several options at
different price points so that your customers have a good selection to choose
from. This will also encourage them to purchase more than one product!

If you’ve found a great PLR  ebook but want to do something different, add
additional articles to it, or bundle it with an audio to create a complete product.
The key is to be creative and think about what will be of interest to your target audience. 

Step #4: Combine content to create a unique product.
PLR content is a great way to create a product that is uniquely yours. Although
others have access to the content separately, chances are that how you choose
to combine it will be something that only you do. Select related information from
several sources to create a comprehensive product.

Step #5: Add some of your own flare – If you’ve combined PLR content
several sources to create your product, it’s not necessary to rewrite everything.
But adding your own personal touch is always a great way to engage your
customers. This can even be as simple as writing an opening and closing
letter that gives your spin on the information presented.

Step #6: Get some feedback on your product – Always have a few
people read over your product before you release it to the public. This can be a
spouse, friend or colleague although if you choose potential customers you’ll
get better feedback. And you may even get a couple of testimonials that you can
use in your marketing materials.

Step #7: Put together a sales letter – Some PLR content comes with pre-written
sales letters. Since you will have added some additional information you’ll need
to modify these materials. Or, sit down and write your own sales letter that
highlights all of the benefits of your product.

 

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PLRWholesaler offers one of the largest selections of high quality PLRcontent
on the web. And best of all, it won’t cost you a dime!

Popularity: 27% [?]

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Posted in Advertising, Email Marketing | 1 Comment »

The Next Generation of Autoresponders

April 2nd, 2008 by Karen Gates

There are some very good autoresponder services that have some of the Internet’s best marketing features.  Like Aweber and Getresponse.  Now these two programs can be quite expensive for the Internet Marketer just starting out.  But now there is an alternative. A cutting edge web-based autoresponder that has a good free option, link tracking, RSS sign-ups, and more! AND a great guarantee to boot.  Free or Pro versions available.  You will love it!  Check it out now.

Rapidresponsebot

Popularity: 10% [?]

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Posted in Email Marketing | No Comments »